Author: Bob
The rhythm of business here is based around a relatively reliable cycle. First, a trusted third party known to both other parties makes the introduction. Then, social time together, normally a meal, with not much business talk but a lot of toasting and smiling and a few stories. The next...
I think after four previous trips I at least have the travel to Beijing down. You get on the plane about 1:00 PM, eat and then go to sleep for about 6 hours. That gets you up at 7:00 AM Beijing time. Then you get coffee and work till you...
IDEAS has announced that after 6 ½ years, it will be moving from its current home in Downtown Orlando. No immediate timetable or future location has been determined as the announcement was made by Bob Allen, Founder of IDEAS. “Moving to our current home in Downtown Orlando in 2009 was...
IDEAS Chief Storytelling Officer Bob Allen has been selected as one of the keynote speakers for the inaugural OrlandoiX Festival October 2 – 6, 2015 in Orlando. Allen, along with executives from the NFL, Coca Cola, and Dell, are part of the slate for the five-day conference showcasing advancements in...
One of the root causes of the difficulty we find ourselves in on Earth today is the fallacy of separateness. As an experiment, stop what you’re doing, and really reflect on the collection of thoughts, perceptions, feelings and body that you commonly call “ME”. As you look at this interesting...
IDEAS and our teammates wish our friends at Virgin Galactic the very best during this difficult time. Our thoughts are with the crew, families, friends, and colleagues at Scaled Composites and Virgin Galactic.
CareerSource Florida, the state's workforce policy and investment board, was honored last week with the 2014 State Excellence Award for Leadership (SEAL) by the National Association of State Workforce Agencies (NASWA). Judges selected Florida's statewide branding effort as 2014's top workforce initiative, recognizing the service and performance improvements facilitated by...
Getting to China is an all day affair. Actually, it's a two day affair because somewhere out there in the ocean, it becomes tomorrow. Our Team converged on Beijing from Orlando, Los Angeles and Greensboro, North Carolina and considering the logistics, it was a pretty synchronous arrival. There are no...
China is in the news, in our consciousness and in the world's eye, every day. But, I'm old enough to have been in the last generation for whom "China" (what the newscasters called "Red China" into the early 70's) was an exotic, forbidden place full of grey clad people riding...
When we develop brands for our clients, we build them from a foundation of values. It's a tricky and loaded word bringing to mind prickly subjects like ethics, morals, religion and beliefs. While there are values issues in all of those things, our experience has been that it is simpler....
How does one "collaborate?" Multiple people working together to create one thing. Easier said than done. Though collaboration can cause difficult disagreements and arguments, it is also the pathway to new innovative ideas and creative discoveries. The goal here is to get to the genius ideas while avoiding anger and...
I can't say it enough times. Branding is serious business and it absolutely isn't about how trendy your new colors are or how many design award the font you picked wins. A living brand is the organizational constitution. It has to be built on your ethics and vision for the...