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DOGMA & Values
April 2, 2017DOGMA A point of view or tenet put forth as authoritative without adequate grounds. VALUE Important and lasting insights...
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RFPs Hinder Innovation
February 1, 2017RFP stands for Request for Proposal, but it may as well stand for Recipe for Plain. When big companies...
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Branding an Election
August 8, 2016There will be no politics discussed here! That said, the presidential campaigns are fascinating when viewed through the lens...
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Working Toward Real Community- Why Local Voting Matters
October 14, 2015In his collection of essays entitled “Love, Sex, Economy and Community”, essayist and small farmer Wendell Berry says: “The...
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Save The World
October 8, 2015There’s an attention getting header. At a recent meditation retreat, I had an insight- maybe. Let me use Facebook...
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The Forbidden City
September 23, 2015This is my fourth trip to China and oddly, I always seem to be here right around this time...
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The Rhythm of Business in China
September 21, 2015The rhythm of business here is based around a relatively reliable cycle. First, a trusted third party known to...
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China Visit 5-1st 24 hours
September 18, 2015I think after four previous trips I at least have the travel to Beijing down. You get on the...
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IDEAS Announces “We’re Moving”
September 3, 2015IDEAS has announced that after 6 ½ years, it will be moving from its current home in Downtown Orlando....
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Bob Allen to Speak at Inaugural OrlandoiX Festival
July 21, 2015IDEAS Chief Storytelling Officer Bob Allen has been selected as one of the keynote speakers for the inaugural OrlandoiX...
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Community
February 2, 2015One of the root causes of the difficulty we find ourselves in on Earth today is the fallacy of...
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Virgin Galactic SpaceShipTwo Mishap
November 1, 2014IDEAS and our teammates wish our friends at Virgin Galactic the very best during this difficult time. Our thoughts are...
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CareerSource Florida Awarded for National Leadership
September 29, 2014CareerSource Florida, the state’s workforce policy and investment board, was honored last week with the 2014 State Excellence Award...
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IDEAS in China
August 26, 2014Getting to China is an all day affair. Actually, it’s a two day affair because somewhere out there in...
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IDEAS Heads Back to China
August 20, 2014China is in the news, in our consciousness and in the world’s eye, every day. But, I’m old enough...
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The Importance of Living by Our Values
July 30, 2014When we develop brands for our clients, we build them from a foundation of values. It’s a tricky and...
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Collaboration Through the Eyes of High School Seniors
July 28, 2014How does one “collaborate?” Multiple people working together to create one thing. Easier said than done. Though collaboration can...
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Stepping Back on the Brand
July 21, 2014I can’t say it enough times. Branding is serious business and it absolutely isn’t about how trendy your new...
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What is Culture Mapping?
July 8, 2014Humans are social animals. In order to be healthy and to get anything done, we have evolved to form...
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Price Versus Value
June 26, 2014In everyday speech, price is the quantity of payment or compensation given by one party to another in return for goods or services....
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Author archive for Bob Allen
Articles by: Bob Allen