Blog
How does one "collaborate?" Multiple people working together to create one thing. Easier said than done. Though collaboration can cause difficult disagreements and arguments, it is also the pathway to new innovative ideas and creative discoveries. The goal here is to get to the genius ideas while avoiding anger and...
We are currently looking to fill unpaid post production intern positions. The time frame for the internship is January 4 - April 29, 2016. In the past we have asked for 15 - 25 hours (2-3 days) per week from the interns, mostly during regular business hours (8:30a - 6:00p,...
Being a project manager at a creative company like IDEAS has been referred to as “herding cats” which I have to say is a pretty good description. Creative team members can be extremely independent and often work on their own schedules. The one thing I’ve learned as a project manager...
I can't say it enough times. Branding is serious business and it absolutely isn't about how trendy your new colors are or how many design award the font you picked wins. A living brand is the organizational constitution. It has to be built on your ethics and vision for the...
Business development in the 21st century... when you started in the 20th! It is amazing that you can really teach an old dog new tricks when it comes to ways to search out clients, stay in touch with past accounts, and it is somewhat easier than in the “past” –...
IDEAS Chief Operating Officer John Lux has been named one of twenty-eight honorees of the Orlando Business Journal's annual C-Level awards celebrating Central Florida’s top CIOs, COOs, CFOs, CMOs and CXOs. All twenty-eight honorees were recognized at an awards luncheon on July 18 at the Hilton Orlando. "Anytime you're recognized for the work you...
“That’s the stupidest idea I’ve ever heard. Why would you do it that way?” My fellow country-people (in lieu of countrymen, just trying to be PC here), I give you an example of what not to say when coming in new to a company. Two years ago, I was hired...
Originally posted on the Inc. website, excerpts below: A pioneer of merchandising and sales, the founder of Wanamaker's department store, John Wanamaker, knew advertising helped drive purchases, but the why and how remained a mystery. Fast-forward to 2014, and we like to think we've turned marketing and sales into a fine-tuned...
Humans are social animals. In order to be healthy and to get anything done, we have evolved to form and function within groups, to specialize and cooperate. We use a very complex set of communication systems- mostly tacit- to make this work. These systems are repeated and refined over and...
In the early stages of a project at IDEAS, we often hold an “All Call” where we gather folks from the Story, Learning, Studio, and Operations teams to iterate on the task at hand and how we might develop an innovative and viable solution. While the client’s objective, target audience,...
In everyday speech, price is the quantity of payment or compensation given by one party to another in return for goods or services. Economic theory says that in a free market economy the “market price” reflects interaction between supply and demand. The price is set so as to equate the quantity being supplied and...
IDEAS’ Lead Developer Thomas Gorence is one of the hosts at the WordPress Orlando Roundtable Meet Up on Saturday July 19, 2014 from 9:30am – 12:30pm at the Downtown Orlando headquarters of IDEAS. Space is limited for the event, which is for beginner, intermediate, and serious WordPress professionals. The topics of the...
