Category: Archive
Originally posted on the Inc. website by Steve Tobak, excerpts below: Tired of searching for the secret to a fulfilling career and a happy life? Look no further. What if the key to becoming successful and happy is to quit trying to be either? Would that throw a wrench into your career goals? Make a...
Poor innovation. It's a word that's right up there with "producer" and "empowerment" in terms of having had its core meaning diluted and usurped until its own mom wouldn't recognize it anymore. By way of perhaps giving it back some dignity, here are 5 thoughts from my perpetually evolving work...
Originally posted on the Marketing Brain Fodder website, excerpts below: Some impressions are indelible. The golden sun, slowly dropping from view on a perfect horizon; the smell (and taste) of mom’s fresh-baked cherry cobbler; the eyes of a child in an early instance of wonder. For most of us, a few experiences are deeply...
IDEAS Chief Storytelling Officer Bob Allen will be part of a panel about "Our Digital Future: Innovation at the Intersection of Creativity and Technology" on Wednesday, April 10, 2013 from 11am - 12:30pm at the Enzian during the Florida Film Festival. From production to parking, from marketing to multichannel interactivity, new digital applications are...
In 2006, the IDEAS team was tasked with helping one of America's great vacation destinations reinvent itself. The Pocono Mountains is a region of over 2,400 square miles in Pennsylvania and home to extraordinary mountains and rivers. It offers four full seasons of calm re-connection in the woods and adventure with biking,...
Recently the new CEO of Yahoo, Marissa Mayer, made an interesting decision. She rescinded the company’s almost wide-open policy about working from home (click HERE for details). Whether it's work hours, work location, choice of tools or dress, decisions like this should and do keep leaders awake at night. These cultural...
Shirley Decker, EVP, Business Development at IDEAS and Board Member of Women in Film & Television Florida (WIFT-FL) will be the host and panel moderator for the WIFT-FL Quarterly Meeting and Social Media Panel. The event will be held on Tuesday March 19, 2013 from 5:30 - 8:00pm at the Downtown Orlando...
I went to school in the stone age so imagine how pleased I was to hear that people still major in Communication. Last week I got a chance to talk with some of those folks in my friend Lucia's class at Florida State University and it was both astonishing and...
How easy it is for us to assume the worst? I am very guilty of this. “Oh they were late for my meeting because they just didn’t care. They are so bad at managing their time. They must not think my priority is important.” Especially in a work place full...
Today, Team IDEAS is on its way to Tallahassee to deliver our next milestones and brief the Workforce Florida Board on our re-branding assignment for Workforce Florida, Inc. The team will attend a reception with Governor Scott on Wednesday evening and make a presentation on the results of our initial market research, Culture Mapping,...
Originally posted on the Entrepreneur website, excerpts below: Before you can begin to sell your product or service to anyone else, you have to sell yourself on it. This is especially important when your product or service is similar to those around you. Very few businesses are one of a kind. Just look...
We’ve been using social media in one way or another since early 2009 so in social media years, that’s a lifetime. Since we’ve been doing it for so long and people seem to think we do a nice job, we’re asked quite a bit what our strategy is. It’s a...
