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YouTube Channel

YouTube Channel

So I think this You Tube thing is going to stick around a while. I know, I’m a genius for thinking that all by myself. But what I really meant was that creating our own IDEAS You Tube Channel is really going to help us. Here’s the story. A couple months ago I got frustrated because any time we wanted to send a client a video to watch to learn more about us we needed to put it up on our FTP site, tell the client how to download it and then they could watch it. But even then we needed to get the file made, upload it and hope that the client could play the type of video we created (WMV, QT, MPEG, etc.). All of that takes time and once you do it once there’s no telling if we’ll remember where we put it for the next time.

Then the next option was to post it on our website but that required us to get the file to one of our programmers, have them compress it and build the page on our website. For that to happen the programmers would need to be available which would mean they were not working on a client project which is never a good thing.

So, someone made the suggestion to use You Tube and let me tell you how easy it was. We created our own channel then started posting away. A month, 60+ videos and hundreds of views later, I don’t know why we didn’t do this a long time ago. If we want to show a client a video we go to our site, find the video and copy the URL in to an e-mail or in a document and once the client clicks on it they go to our You Tube channel and can see that video and others. It has really helped our company’s visibility.

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As COO of IDEAS, John manages the day-to-day operations of the company. He is a category expert in studio production and is responsible for bringing advanced digital media technology to IDEAS.