Blog
This blog was originally written for the Coalition for the Homeless of Central Florida website. Click HERE to read the blog from their site. IDEAS is an Orlando-based innovation studio specializing in creative entertainment, learning, and marketing. IDEAS often serves dinner at Coalition for the Homeless’ Women’s Residential and Counseling Center....
IDEAS has completed the post production audio mix for The Announcement, a documentary about Magic Johnson’s 1991 announcement of being HIV-positive and the personal journey he has taken over the last two decades. The film was directed by Nelson George and produced by NBA Entertainment (NBAE) for ESPN Films. The...
Originally posted on the Fast Company website on March 5, 2012, Expert Blogger Kaihan Krippendorff talked about Using Great Storytelling to Grow Your Business. In reading the blog I found myself thinking "FINALLY, THANK YOU!" This philosophy has been the basis of our branding work for many years. In fact,...
Projects evolve. Like other life forms, there are a lot of trips down side roads and branches of the evolutionary tree that turn out to be interesting but don’t lead to a favorable mutation. When you plug this normal iterative dynamic into a project with business, social and branding complexities,...
IDEAS EVP, Business Development Shirley Decker has been nominated for the Orlando Business Journal's Women Who Mean Business Awards in the Business Executive Category. The 14th annual awards will take place on April 19, 2012 at the Rosen Shingle Creek. Finalistst will be selected shortly and will be recognized during the...
This past Friday we had the privilege of doing a shoot for one of our best corporate clients, Siemens Corporation. It was a small green screen shoot with teleprompter with one of their executives for pieces of two videos. The shoot took place at a hotel on at Walt Disney World...
This post will cover some extremely useful third party tools (both free and paid) for Corona developers (specifically on Windows). Since starting with Corona SDK in 2011, I have really taken a liking to it. It hasn't replaced my other solutions yet , and I'm not sure that it ever...
By Henning Mankell, Published December 10, 2011, New York Times Maputo, Mozambique. I CAME to Africa with one purpose: I wanted to see the world outside the perspective of European egocentricity. I could have chosen Asia or South America. I ended up in Africa because the plane ticket there was...
I have sat through my fair share of presentations. I’ve been on both sides, the presenter and the person being presented to. While I do not claim to be an expert, far from it in fact, I think I have come up with one simple suggestion to anyone presenting to...
IDEAS assistant editor Rebecca Hodges will have her short film Loves Me Not at the Ft. Myers Film Festival March 21 - 25, 2012. The Fort Myers Film Festival is an independent filmmaker's preferred event to create, unite and showcase the finest artistic cinematic works. The 2nd annual event is a must attend for filmmakers encompassing the Barbara B....
Sometimes, it takes time to nourish a really great idea. This week, we're in Alabama looking at what could be the site of a visionary new immersive center that will help entertain kids while they learn about good nutrition. We can't think of a more important job! Yesterday we walked the site...
A few weeks ago I was invited to sit on the Microbudget Screenwriting Panel for the StarLite Film Festival. The festival was held in historic downtown Winter Garden at the beautiful Garden Theatre. The panel consisted of six screenwriters with varied backgrounds and was moderated by movie critic Roger Moore....



