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Want to Perform Better? Get Uncomfortable
May 29, 2013Originally posted on the Inc. website by Francesca Louise Fenzi & Penelope Trunk, excerpts below: Do one thing every day that scares you; that...
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A Former Intern’s Story
May 21, 2013My Story: Act One by Katie Schafer My childhood consisted of writing stories on construction paper, performing plays for a...
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Ways to Be Successful and Happy
May 3, 2013Originally posted on the Inc. website by Steve Tobak, excerpts below: Tired of searching for the secret to a fulfilling career and a...
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What is Innovation?
April 24, 2013Poor innovation. It’s a word that’s right up there with “producer” and “empowerment” in terms of having had its...
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Florida Film Festival Creativity and Technology Panel
March 21, 2013IDEAS Chief Storytelling Officer Bob Allen will be part of a panel about “Our Digital Future: Innovation at the...
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The Next Version of the Pocono Mountains
March 20, 2013In 2006, the IDEAS team was tasked with helping one of America’s great vacation destinations reinvent itself. The Pocono...
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Work, Yahoo and a Dilemma of Leadership
March 11, 2013Recently the new CEO of Yahoo, Marissa Mayer, made an interesting decision. She rescinded the company’s almost wide-open policy...
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Back to School, FSU Communications
February 25, 2013I went to school in the stone age so imagine how pleased I was to hear that people still...
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Workforce Florida Statewide Branding Update
February 20, 2013Today, Team IDEAS is on its way to Tallahassee to deliver our next milestones and brief the Workforce Florida Board...
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Dr. Phillips High School Visual and Performing Arts Magnet Program
January 23, 2013This week we’re throwing the IDEAS story-makers into a great local project. The Dr. Phillips High School Visual and...
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Innovation: Where Can We Go From Here? A Lot Of Places, Actually
January 4, 2013Originally posted on the TechCrunch website, excerpts below: Just when you think that we’ve innovated all that we can, something new...
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Florida’s 2013 Production Industry Story
January 2, 2013Our roots in Florida’s production industry go back to about 1980 when a bunch of us came from California...
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Mindfulness Helps You Become a Better Leader
December 14, 2012Originally posted on the Harvard Business Review website by Bill George, excerpts below: Ever since the financial crisis of...
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The Real ROI Of Brand Storytelling
November 14, 2012Originally posted on the Fast Company website by Duke Greenhill, excerpts below. “Storytelling” is a hot topic in marketing...
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What is a Business’ Story?
October 25, 2012Originally posted on Small Business Storyteller website, excerpts below: When I talk about storytelling for business, it has occurred...
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How Much Time Does Creativity Really Take?
October 24, 2012Originally posted on the Social Media Today website by Rohit Bhargava, excerpts below: What if Usain Bolt charged per...
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Why Storytelling is the Ultimate Weapon for Brands
October 18, 2012Originally posted on Blue Focus Marketing website by Cheryl Burgess, excerpts below: In just a few short years, social...
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My Trip to the Columbus Zoo
September 24, 2012If you don’t know who Jack Hannah is, you’ve been hiding under a rock for the last 20 years....
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Why Creativity Blocks Happen (and How to Overcome Them)
September 5, 2012Originally posted on the Lifehacker website by Iris Shoor, excerpts below. Is creativity something people are just born with?...
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The Future of Storytelling: Immersion, Integration, Interactivity, Impact
August 24, 2012Originally posted on the Fast Company Co. Create website by KC Ifeanyi, excerpts below. As technology becomes more advanced...
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Author archive for Bob Allen
Articles by: Bob Allen